Sales Enablement

Sales Content Your Team Will Actually Use

Decks, one-sheeters, playbooks, and tools built around your actual deals and objections, not generic templates with your logo on them.

Content Ships.
Sales Doesn’t Use It.

Marketing produces decks and one-sheeters that don’t match how sales actually sells, so reps end up building their own materials ad hoc, not aligned with marketing’s needs, or skipping them entirely.

Built Around Real Deals, Not Guesses

No sourcing, no interviewing pipeline to build from zero. Tell us the gap, and we match from specialists already vetted.

Talk to Sales, Not Just Marketing

Real objections, real deals, real conversations.

Build Around Actual Conversations

Content matches how reps actually sell.

Sales Adopts It

Because it was built for them specifically.

Built for Teams Sales Has Stopped Trusting

  • Sales is building their own decks and one-sheeters because nothing exists.
  • You want this scoped on its own, not folded into a full marketing overhaul.
  • You need this to work inside your existing CRM, not replace it.

Three Ways to Work With Us

Scoped to one deliverable, built to keep running, or billed as you go. Every option plugs into a Fractional CMO engagement later if you need one.

Time & Materials

Best for a specific, narrow ask. Pay only for the hours actually used, no minimum commitment.

  • Billed hourly, nothing upfront

  • No minimum hours or commitment

  • Right for a single, well-defined ask

Project-Based

A defined set of assets, one price, clear end date.

  • Scoped to a specific need or launch

  • One price, agreed upfront

  • No ongoing commitment

Retainer

Ongoing sales enablement content, billed monthly, built to keep pace as your deals and objections evolve.

  • Continuous coverage, not a one-time push

  • Adjusts as your sales team’s needs change

  • Folds into a Fractional CMO engagement if you bring one on

Best for a specific, narrow ask. Pay only for the hours actually used, no minimum commitment.

  • Billed hourly, nothing upfront
  • No minimum hours or commitment
  • Right for a single, well-defined ask

Ask About Hourly

A defined set of assets, one price, clear end date.

  • Scoped to a specific need or launch
  • One price, agreed upfront
  • No ongoing commitment

Scope a Project

Ongoing sales enablement content, billed monthly, built to keep pace as your deals and objections evolve.

  • Continuous coverage, not a one-time push
  • Adjusts as your sales team’s needs change
  • Folds into a Fractional CMO engagement if you bring one on

Find Your Specialist

Everything You Get, Spelled Out

Nine deliverables, all built around how your team actually sells.

Decks

Tailored to the segments and industries you target.

One-Sheeters

Fast, at-a-glance decision-making for prospects.

Lead Scoring

Ranked by conversion probability, not guesswork.

Lead Lists

Curated and filtered by industry and buying signals.

Email Templates

For outreach and follow-up, ready to send.

Content Library

A library sales can pull from directly, no waiting on marketing.

CRM Integration

Enablement content tracked inside your CRM, not lost in a folder.

Playbooks

For objections and complex sales conversations.

Sales Tools

Custom calculators and assessments built for your process.

“Type moved fast, understood our business, and gave us a site our sales team actually uses in front of clients.”

VP, Staffing Firm

Ready to give sales what they actually need?

Tell us what’s missing, and we’ll build it.

Frequently Asked Questions

This is scoped to sales enablement specifically. Fractional CMO includes this plus strategic leadership across everything else. If you just need this piece, this is the right page.

Yes. We work inside Bullhorn, HubSpot, or whatever you’re already running, this isn’t a rip-and-replace.

Either. Some clients want it handed off once the system’s built, others keep it running as an extension of their team. We’ll set it up either way.

Both. Strategy without content sales actually uses doesn’t move deals forward.

Similar to our other engagements, typically within a week of the initial call.

Yes, this is often the starting point before a company brings on full strategic leadership.